erlebnisplan AG

Erlebnisplan thinks around corners and always finds new solutions. "We create stories that can be experienced," says Matthias Imdorf, co-founder of Lucerne-based creative agency Erlebnisplan. "They are often told in a multisensory way: visual, haptic and auditory." Learn more about the daily work of our experience planners in the interview with Matthias Imdorf and Philipp Berweger in the current HTR issue. Thank you Claudia Langenegger for this great article!

Go to article HTR 07/22

The old war game of "nature conservation versus adventure economy on the mountain" has had its day. Our own guiding and enemy images need to be corrected accordingly. How people can be sensitized to natural cycles via orbits, how mountain railroads are increasingly becoming the actual showcase of sustainable action and work - more about this in the article of the current Mountain Manager by Matthias Imdorf.

Artikel Mountain Manager 3/2022

The administration and city council of the town of Schleiden are focusing on a new urban development concept after the flood disaster in July 2021.
Under the leadership of our Erlebnisplanerin Stephanie Fähnrich, we are supporting the national park capital Schleiden in the integrated, spatial and touristic development of the Kneipp spa town of Gemünd.

Go to article

On behalf of @Arosa Bergbahnen, we have developed one of the first and currently only staged search games for winter sports enthusiasts in the Tschuggen area. The fidget bear search game creates another attraction format around the theme of bears in the all-year-round destination of Arosa.

The young snow sports enthusiasts help the fidgety bear to get tired during a post run with skis or a snowboard and finally get some rest for the winter.

At the individual wind- and weatherproof posts, the aim is to collect stamps in the form of punches. Once all the stamps have been collected on the game card, the fidget bear is ready for winter rest and the children receive a fine reward in the Tschuggenhütte or Brüggerstuba restaurants.

Die neun hochwertig inszenierten und liebevoll ausgestaltete Posten des Bären-Suchspiel vereinen Wissensvermittlung, Sinneserlebnisse (Klang, Haptik, etc.) und Motorik Aufgaben in einem Such- und Rätselspiel.

Zappelbär Search Game, Arosa

Nature has become synonymous with a healthy, good life. Digitalisation, technological and social innovations open up new possibilities, new multilocal lifestyles and new symbioses between city and country, work and holidays. The counter-trend to urbanisation is in full swing and many rural regions are potential beneficiaries. Likewise, ecological change and the challenges of global warming offer new development options for (pre)Alpine regions. Together with our partners from the fields of economic and location development and spatial planning, we have made it our task to identify and develop attractive locations and to demonstrate financing and operating models so that they can exploit their potential and develop their quality of life. Please contact us for a non-binding consultation!

Feel free to contact us!

The landscape is the original reason for tourism. For us, the preservation of landscape quality is therefore the indispensable foundation of a sustainable development strategy. Through symbiosis of mediation, preservation and orientation, we bring the experience potential of the landscape to fruition and contribute to the creation of identity. Nature serves us on the one hand as a resource and design object and at the same time as a resonance space. Nature has even become a synonym for quality of life. Accompanied by respectful treatment of this valuable asset, we see development options not only in the tourist environment but also in living spaces. The topic in our current newsletter. Subscribe now!

Check out our Newsletter

Swiss Authors' Path, Olten (CH): A town of internationally renowned writers lets its guests and residents alike feel the literary heartbeat.
*
The success story of the Olten LiteraTour city and the Swiss Writers' Trail began in 2016. For its 5th anniversary, this interactive theme trail in the urban context was enriched with an exciting crime tour and word-acrobatic short stories.
*
Olten authors Alex Capus, Franz Hohler, Pedro Lenz and other writers entice you to walk and listen on audio tours. The stories are read aloud by the people themselves and are closely linked to the personality and location.
*
Thanks to @oltentourismus, we were able to accompany this project from the first idea sketch, creation of the Olten LiteraTour brand, to the development and implementation of the touchpoints and recently with the expansion of the content! A profile-raising offer where local players not only recognise themselves, but also actively contribute.
*
#swisswriterspath #LiteraTour #olten #culture #identity #refined #experience plan

Swiss Author’s Path, Olten

Dare to do a trouser slip in the sawdust, chat your way through various yodelling techniques or listen to yodelling tones on your smartphone using QR codes: this and much more can be experienced on Switzerland's first yodelling trail!
*
Curious? The approximately 3-hour interactive theme trail with breathtaking views in St. Stephan im Simmental has been open to everyone since last weekend. And by that we mean EVERYONE: the yodelling trail is barrier-free, suitable for prams and wheelchairs and can be experienced in three languages: DE, FR and EN.
*
Since generation of the initial idea in 2017, when Ueli Moor, the nationally renowned yodelling composer and conductor, took the initiative and wanted to share his passion for yodelling and alpine culture, @erlebnisplan was allowed to be part of it. From the rough and detailed concept, technical planning of each component, children's level, to graphics and content preparation: respectfully, all people involved, as well as nature and animals, were included. In this way, the three key themes 🎶Yodelling🎶, 🌳Nature🌳 and 🕺Ueli🕺 became a triad that could be experienced by the general public.

Check out the first yodelling trail in Switzerland

A piece of Alpine culture can be experienced interactively with the recently opened and first yodelling trail of Switzerland. The aim was to anchor the vocal art of yodelling in a themed trail and bring it closer to the general public. We yodel for joy! 🥳

HTR.ch Tourismus

Glaciers Experience Trail, Diavolezza (CH): Within reach of the glacier
*
High moraines characterise the landscape and show us where the Morteratsch glacier was in 1860. The fabulous hike along five stations thematises the change of the glacier and the visible changes in the sensitive Alpine region. We accompanied the joint project of the municipality of Pontresina, the Bernina Glaciers Association, Corvatsch Diavolezza Lagalb and Bergsteigerschule Pontresina GmbH from conception to realisation including illustration of the leaflet, which accompanies visitors on the nature trail.
*
Glacier retreat is a major concern in Switzerland, but also worldwide. With the #MortAlive project, a delay of 50 years could be possible. We at @erlebnisplan are grateful to motivate visitors with the newly created offer to tackle this sensitive topic with joy.
*
📸credits @romano_salis

Glaciers Experience Trail

The spark has been lit 💥 Not only because we just celebrated the birthday of the🇨🇭, but because we have found a motivated and creative experience planner in Jessica Lüscher! She joins the production crew with immediate effect in the function of content manager & producer.
*
As a structural draughtswoman, qualified designer HF communication design and with several years of experience in scenography & exhibition design, she has the perfect skills to get stuck in with our team. When Jessica is not giving free rein to her fertile imagination or organising birthday parties for friends, she seeks balance with her dog Mylo 🐶 in nature.
*
We're glad you're here, dear Jessica, and wish you a great start in our team!

Meet our team